Blog

Chasing The Insights – EP310 – Howard Wolpoff on Measurable Marketing

In this episode of Chasing the Insights, I talk to marketing strategist Howard Wolpoff. Howard talks to us about how and why we need to have measurable marketing. Howard Wolpoff is the Chief Marketing Strategist at Profit Master Business Solutions and a marketing executive with over 25 years of experience helping hundreds of businesses create profitable solutions to drive sales, attract and maintain customers, and build a solid corporate brand. Currently, small business owners hire him to rebuild their business confidence and competence to exceed expectations because most have a business in a state of chaos, are lacking guidance and

Continue Reading »
Social Media

The Seven Critical Questions You Must Ask Yourself Before You Get Started on Social Media

Using social media can be extremely beneficial to you and your company.  However, it can be challenging, time consuming, frustrating and disappointing if you do not have an actual implementation strategy. There are seven questions I like to ask a small business owner before they embark on their social media you journey. They provide the opportunity to think about the path you want to take and what you are hoping to accomplish for your efforts.  They also lead the way to providing you with a level of success if addressed properly. Do you have a content marketing strategy that is

Continue Reading »

Hidden Gems: Meet Howard Wolpoff of Profit Master Business Solutions

Article in Voyage Jacksonville, July 21, 2022/. https://voyagejacksonville.com/interview/hidden-gems-meet-howard-wolpoff-of-profit-master-business-solutions/ Today we’d like to introduce you to Howard Wolpoff. Hi Howard, please kick things off for us with an introduction to yourself and your story.My story started in college. On campus and during the summer, I enjoyed planning and implementing events. I planned campus-wide events during my last two years, and it always stuck in my mind that this is something I might be able to do as a career. I eventually returned to business school and received my MBA from Fordham University. During this time, I started interning for a minor-league

Continue Reading »